Do you have an iPhone? Do you love social media? Do you love food?
If your answer is ‘yes’ to all three questions, Burpple is probably the app for you.
Founded by Singaporeans Elisha Ong, Dixon Chan and Daniel Hum, Burpple is the “social food journal”: it allows you to photograph food, links up with Foursquare to let you mark locations and sort them into boxes for easy viewing. Imagine Instagram, but solely for foodie things.
The idea is for friends to share food recommendations and eateries without having these posts drowned out by cat photos, YouTube videos, links to websites and the other bits and bobs of other social networks like Facebook, Twitter or even Path. In foodie societies like Southeast Asia, where even strangers can end up trading food recommendations, it certainly has the potential to take off. But will people really make the point to photograph and post?
My Burpple page
As a social media junkie and foodie, I felt duty-bound to support my fellow Singaporeans and download Burpple. I’ve had it for a few days. I follow only 3 people – one’s co-founder Elisha Ong, and other two are the only friends I’ve been able to locate on Burpple. With that few friends to interact with on the network, it’s a little more difficult to get into it; it’s just too quiet to motivate me to post and share. Something like what happened to my Google+.
Still, it hasn’t been long since Burpple launched – the app was only released in 39 countries on May 8. Perhaps with time more friends will get on Burpple, and the food porn will begin with a vengeance.
No, my main problem is this: I get too excited when my food comes, and only remember the photo-taking bit when half the plate is already making its way through my digestive tract. Maybe you think differently, but photos of half-eaten plates of food just aren’t as appealing as freshly prepared and presented dishes. My bad.
Burpple is currently only available for iOS, but Android and other platforms will probably be coming in the future.
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